Give yourself a hand.

As a Media Planner for the 2019 NSAC Team, we were awarded 1st place District 7 AAF, 2019 National Finalists, and Best Inspired by Insights at the national competition at Ad America. I was apart of the pitch team that presented to the CMO of Weinerschnitzel at the district and semi-final level. This experience was one of the most life-changing and introduced me to the world of media. I worked with 2 other media planners to develop a media plan that best targeted our new target market, The Busy Ones. Through consumer insights and planning tools such as Commspoint and Simmons Insights, we made strategic decisions on how to best allocate the 25 million dollar budget amongst local and national markets. My team and I strategically made flighting decisions to best maximize and target our audiences.